Vincenzo Marchese Ragona

DIRECTION:

N/A


CLIENT:

VMR


PRODUCTION:

Free Range


In collaboration with London-based designer Vincenzo Marchese Ragona, we crafted a bespoke 3D asset to serve as his brand identity - rooted in his Sicilian heritage.

Inspired by historical references provided by Vincenzo, we sculpted the coin featuring the Triskele, an ancient symbol of cosmic movement, life, and transformation. After originating in Greece, the Triskele found its way to Sicily, where it evolved into the Trinacria, meaning “three headlands”, a powerful emblem of the island’s identity.

Once sculpted, the coin was carefully textured, lit, and animated to bring its rich symbolism and tactile quality to life in the digital space.